If you are looking to have a successful business and want to help it grow and increase the customer base you need to look into creating a website. This is an ideal choice if you are selling merchandise, as the task will be a rather easy one. However, if you are offering services you may find it harder to create a website that fully explains, describes, and depicts what you offer.
With the proper web design you can bring visitors to your website and ensure that they understand and further review what you have to offer, in turn taking advantage of your services. The process of creating such a website is a bit different as you do not have pages of merchandise to sell or ways of truly depicting what you do, especially if it is primarily custom-made.
Images are an
essential part to having a good website. When offering services this may be a
bit difficult as you do not have merchandise to offer. One way to achieve this
is to always have a camera on you when working, this way you can find
appropriate moments to take pictures. Also, it is a great way to depict the
process of the work you do, start off with the initial phase and go through
each individually with images and descriptions. This way the visitors to your
website can better understand what you do and get a visual aid.
Another way to show
visitors that you are the right choice for them is to speak with previous
customers and ask for references. If you do not have images of the work you
have done for them, take some pictures, then write a description of what you
have done, and ask them to write a review that will be posted on your website.
This can accompany the description and the images, ensuring that the visitors
see and understand what is being done and that the customer was satisfied with
The content of the
website in this situation is going to be in of highest importance. This is
essential because you want to ensure that what you do is explained in full.
Don’t omit any extra information and ensure that you write full descriptions
and if you use technical terms, put a description of each in the website. This
is very important when it comes to a more specific type of service that people
do not require every day and may not have an understanding of the process or
the technical terms. Explain everything in a way that you would explain to a
child, the visitor will be thankful, and will show it through choosing you
instead. It shows that you have nothing to hide and offer information and
assistance to help your customers better understand what you do.
The web design is what
will essentially bring the visitors to the website, and you want to ensure that
they in turn become your customers. Keep the design simple and … READ MORE ...
Web hosting providers,
like Bluehost, give customers dozens of additional services for free. One of
the reasons why so many business owners and industry insiders recommend
Bluehost is because of all the extras that you get when you use Bluehost.
Are you one of the
many people who think that all Web hosting companies are basically the same?
It’s true that Web hosting companies do provide the same basic service, Web
site hosting, but the additional services that Web hosting companies provide
vary widely from company to company. Some web hosting companies offer
practically no extra services, or make you pay for additional services.
Here are just a few of
the services that Bluehost offers to customers that other Web hosting companies
1. Image galleries –
Instead of using an outside image hosting site to put photos on your Web site,
you can use the image galleries that Bluehost offers to integrate galleries
into your Web page without sending your visitors to an outside site. Keeping
your photos in image galleries hosted on your Bluehost site will also help
protect them from being stolen and used all over the Web without your
2. Multi-media tools –
Want to use Flash animations, Shockwave, Real Audio, or Midi on your Website?
No problem if you’re using Bluehost. Bluehost is one of only a handful of low
cost web hosts that can support cutting edge multi-media applications. And
currently, they are running a $3.95 per month web hosting promotion to offer
3. Mailing lists –
Mailing lists are a great way to market to your target niche and make sure that
your promotional dollars aren’t wasted on advertising that doesn’t work.
Mailing lists are the best way to build up a solid customer base. But creating
mailing lists can be confusing and maintaining them can be a pain, unless
you’re using Bluehost as your Web hosting company. Bluehost gives customers an
easy to use tool that makes creating and managing mailing lists a snap.
4. Poll and survey
applications – Using polls and surveys and other interactive tools are a very
smart way to keep people coming back to your website. They’re also great for
collecting consumer data. You can preview new products and get customers
opinions of the products by hosting a poll. Or you can do a customer survey to
find out what customers think of your Web site or your products. Bluehost gives
customers poll and survey applications that can be easily added to a Web site
at no extra charge.
5. Help and Support
Ticket System – When customers are having problems with an order or having
problems using your Web site they want to be able to get a hold of you without
any problems or delays. Bluehost can help you make that happen by giving
consumers a free Help ticketing system so that customers can submit a form
directly to you specifying what their problem is. They receive confirmation of
the … READ MORE ...