Build a Website and Make Money - A Guide to Free and Inexpensive Website Tools

Build a Website and Make Money – A Guide to Free and Inexpensive Website Tools

The first question on people’s minds, besides ‘how to make money online’, is usually ‘how to make money on line’ AND ‘how to make a website’. People also wonder if making money online can be done with free website design sites, or, do they have to build a website using purchased software. Actually building a website can involve free website design and purchasing website design software. This article will explore both methods, and, hopefully give new folks a little more confidence if they are going to try to make money online.

My first experience with website building came from using Microsoft Publisher.

(If anyone reading this has Microsoft Office, Publisher should be bundled with the package). What I liked about using Publisher the most is that it is largely a drag and drop interface with sizable text boxes that can be placed anywhere on the web page. This makes Publisher very easy to use as far as web page design is concerned. Another feature is that Publisher comes with website templates, like many programs, so that you don’t have to start from scratch. What might make Publisher not so attractive to some is that some knowledge (and software) about FTP (File Transfer Protocol) is required for website creation. FTP is not difficult to master but is an additional step to building a website. Also required is a website host to store website files. Another problem with Publisher is that accessing the HTML (the underlying code that formats a website and how it looks) code is not easy and Publisher is also not as SEO friendly as other site design tools if your designing a website to make money on the internet. If you are looking for professional design power you might consider Adobe Dreamweaver, but beware – besides the expense of the program there will also be the task of learning Dreamweaver as well. Another possibility to make your own website would be to explore the free website building sites on the internet. Website building sites like  and  have free site building tools for simple designs, but also have pay packages for those needing more storage for text and video. I personally don’t care for the web design tools available at these free sites but that doesn’t mean that a person can’t build a good looking site and do it free.

The lines are getting very blurry nowadays between a blog site and a website. When I first looked into blogging I tried Google’s  and found it easy to set up a blog in a very short amount of time. After a while, however, I looked into building a website that would support the affiliate programs I wanted to join. That’s when I discovered WordPress. WordPress is a powerful blog/website building tool and, like , it is free. Unlike , WordPress has a lot of support in the way of Plug-ins (small HTML or PHP programs that are free, for the most part) and widgets that  doesn’t have. The disadvantage …

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What is Web 2.0 and is it Important For Your Web Business?

What is Web 2.0 and is it Important For Your Web Business?

Do you ever feel you’ve missed something but it’s too embarrassing to own up and admit you don’t know what it means? Me too. And a prime example is the phrase “Web 2.0”. I know it’s been around for a while, but I’m not even sure I could give a coherent answer if I was asked about “Web 1.0”!

Well, understanding Web 2.0 is really important for internet marketers, so if you are setting out building your online business, this informative article will explain everything you need to know about Web 2.0.

First – some kind of definition. Basically, Web 2.0 is a move away from, and beyond, static web pages that we are all familiar with. It’s the movement to dynamic and shareable content, as well as social networking.

So we’re talking about web pages that are no longer defined by the structure of the HTML that they’re coded with. We’re talking interactivity: flash. RSS feeds, audio clips, ‘Recommend Me’ buttons, and so on. The user is more involved. It’s to do with collaboration with your visitor; and they get a chance to comment on what you’re doing. People can subscribe to what you’re doing, and they can share your activity with others. And – don’t forget your podcasts!

So you can see that while Web 2.0 has a certain slipperiness about it, as a definition, there are broad trends: interactivity, simplicity, and sharing.

OK – but what does this mean to you and me who are have businesses online?

Well, I believe that Web 2.0 is really, really important for us. And here’s why.

It means that we suddenly have many, many more ways to connect with our customer. We can upload advertorial to YouTube, together with videos about our product or services.

We can invite people to share their experiences – not just old hat static testimonials, but video and audio.

And we need to take on board that the more our website is difficult to use, the less people that are willing to use it. So our sites and selling proposition have to be as simple as possible so as not to get in the way of people buying from us. Or, believe me, they will share their experience!

But wait – that sounds pretty negative. Let’s focus on how we can use Web 2.0 productively!

And this is how. Revisit your sales page. Check it out and see if it actively invites participation.

Invite your visitor to comment on your product. Get them to complete a quiz. Encourage them to blog. Ask them to forward the URL to friends. Point them to your YouTube video. Remind them that there is a Facebook group devoted to your service.

So you see that Web 2.0 can offer a raft of opportunities for you to extend your brand, and offer different avenues for customers to find you. Once you get started, you won’t look back!

My best to you.…

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Popular Trends in E-Commerce Websites

Popular Trends in E-Commerce Websites

The number of consumers approaching the online shopping mode is on an increasing trend. e-commerce websites have done remarkably well in the recent times, to innovative unique styles of the product display, methods to improve the headcount and flexible payment options. All online companies have tried to keep pace with the changed requirements and demands by innovative techniques.

Here are some popular e-commerce website trends that demonstrate the direction of online shopping and provide an insight into the strategies adopted by businesses to navigate the unfathomable sea of web-based retail industry.

Trend # 1: Touch based interface

The smartphones and tablets have entered the market with a rage and studies reveal that around 49% of the population tends to browse e-commerce stores through mobile devices. Hence, all leading online stores have changed their website design to adapt to all possible browsers, and provide different viewing options of desktop, mobile and tablet optimized site to the customers.

The user interface is designed to allow continuous tweaks, thereby adding value to the overall buying experience for the customers. Thus, the e-commerce websites displayed a prominent trend of merger of touch-based interface with tablet commerce and M-commerce to boost turnover.

Trend # 2: Mass customization

The reach of e-commerce is not limited to a specific country. It extends to the whole world and therefore, businesses have started tapping the world market to improve their turnover. This led to a trend of customizing the websites based on the location of the customer. People can expect to find the products and services that suit local trends and currencies. The shipping cost, availability status, shipping time and payment terms vary with the whereabouts of the customer.

Apart from this, websites also try to gauge the consumer preferences and display products based on their requirements.

Trend # 3: Social media networking

The social media has made its presence felt in the retail market also. The online retail companies started-off with social media marketing investing time, effort and money in optimizing their profiles and increasing the fan base. However, many businesses found this activity to be unproductive.

This year saw a trend of integration of social media into the e-commerce websites in order to offer a new experience of social shopping. Such websites allow the users to share their favorite products quickly with the click of a button. This combination has helped the online businesses to convert their fans into loyal customers and also have a major impact on their bottom line. The social media also allows the company to have access to real-time reviews and market demands, based on the like/follow details.

Trend # 4: Use of videos

The use of videos to attract customers is among the prominent e-commerce website trends of the year. The increased internet speed has helped to incorporate more video into the websites than in the past. Savvy retailers offer videos of multiple products, so that customers can choose their preferred product. For example, a business displays a video of a model …

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Why Should I Outsource Web Coding?

Why Should I Outsource Web Coding?

Being a freelancer these days has become incredibly popular: you get to be your own boss, you manage your hours, you control everything that needs to be done and what not. Why should a web designer should consider delegating tasks to others?

The answer is pretty easy: to grow!

There is an old saying that goes: if you try to control everything, you are not controlling anything; it is true.

Freelance web designers now have the option to focus on creating, designing and learning more than they used to with PSD to HTML services, an entire business that will take your web design and code it for you.

This will allow freelance web designers actually make more money, since these PSD to HTML services are quite inexpensive and definitely reliable. Thousands of web design companies are actually outsourcing these services more and more everyday, why small entrepreneurs shouldn’t take advantage of the same opportunity?

Although there are quite a few companies out there that can provide these services, it is quite easy to spot serious companies from bogus ones: if they are extremely expensive they are just trying to make up for the money they don’t make, if they are extremely cheap you will probably get cheap coding as well.

When you get to one of these companies websites, check their portfolio, ask questions and soon you will see if you are dealing with professionals.

Outsourcing PSD to HTML services is definitely a clever move to make your business grow.…

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Advantages of Using PHP and MySQL

Advantages of Using PHP and MySQL

One of the first choices to make when planning a new website is whether it has to be static or dynamic. Static websites show the same content for each visitor. Of course there can be more than one page on the site, but the content has been improved. On dynamic websites, content can change. Visitors can interact with it. For example it might be for them to leave a comment so other visitors can see it. In general, dynamic websites offer more possibilities. But if you only want to give a brief presentation about yourself or the company, a static solution might be the answer. But in most cases dynamic web pages are the way to go.

Static pages consist of HTML files that are generated locally on your PC and then uploaded to the web server. This can be done in special programs such as Adope Dreamweaver, Microsoft Expression Web or Coffeecup HTML Editor. If changes have to be made, the file is changed on the PC and then uploaded to the server again.

To create dynamic web pages, you need to use scripts. That means the web server reads and “translates” the file instead of just sending it as is to the web browser. PHP is a commonly used scripting language. Almost all web hosting services provide it even in entry level packages.

Example of PHP:

?php>Echo “Hello world!”;

?>

The example above shows the text Hello world! PHP and HTML can be easily mixed in one file. The start and end tags show the server what PHP and HTML are. In the same way as HTML files, PHP files can be created in any editor that can save files as plain text. The example doesn’t really show the real power of PHP. What makes it very suitable for dynamic web pages is the ability to connect to databases. This gives the possibility to store and receive information. This can be used for various information such as user names, comments, article text and so on. This also means you can add information to your web page from any computer with Internet access.

A popular database is MySQL. Both PHP and MySQL are Open Source software and there are and many resources for support available.

But even if you don’t want to learn how to program PHP and SQL, it’s still possible to reap the benefits of this powerful combination. There are many projects that develop scripts that you can use for free on your own web page. WordPress is a blogging software. Once set up and running, it’s easy to add new posts to your page. Another solution is to get a CMS (Content Management System) like Joomla. The script file comes with instructions on how to install it, so that it can be done with minimum PHP knowledge. Some web hosts make it even easier. They offer installation scripts, where you only need to provide a few lines of information, the system takes care of the rest. …

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