Web Design Inspiration

Every noob in the design industry faces numerous challenges in the beginning. Some take a lot of time to reach the expert level while others resort to the help of books and materials available, to smarten up their intellect. The five books mentioned in this article by saad raja will add a tinge of practicality and context-specific material to your knowledge.

1. How to be a graphic designer, without losing your soul

As indicated in the title, this book aims to bring you exactly to the point by feeding you pertinent information, at the right time. The entire idea of the book is to save your energy, money and to prevent you from falling into risky projects.

Shaughnessy designed this book specifically for those individuals who are interested in something that provides them an experience of a lifetime rather than temporary knowledge. The revised edition published in 2010 includes topics such as global trends, the process of creativity, the ethical issues and the increase in digital culture.

2. A smile in the mind

This book that was published back in 1996 gained popularity after 20 years of publishing and is particularly for those individuals who are driven by ideas and stimulated through greater visions of the design world. Engaging the audience in its wide range of examples that highlight inspirational and successful projects, this book has served to strengthen and polish the skills of innumerable individuals.

3. Branding in five-and-a-half-steps

Gaining a prominent place amongst the critics, Johnson Bank’s creative …

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How hard is it to start a business in a foreign country? Well, this is one question which intrigues many small and medium business investors.

To be honest, starting a business in an overseas territory is several times harder than starting one in the home country. It could take months even years just to grasp basic knowledge and insight into the business operations.

Ok, we aren’t here to discourage investors to invest abroad, rather we just want investors to know what it takes to open business operations in a foreign country. If you are one of the potential investor looking to invest or expand your business abroad, continue to read-on as we share some important considerations before investing in an overseas business.

1. Know the business practices

More than anything else, the first step towards an overseas business start-up is getting to know the laws and practices of the host country. Each country has its own unique business practices and law that might differ greatly from your own country. Besides, just because you can open a small web design business within a week in New Zealand, doesn’t mean you can do it in any random Asian or Middle Eastern country.

So, before you invest your hard earned capital, invest your time studying business practices and laws in the host country. Lookout for business friendliness index of the country; it will give you a fair idea of the level of difficulties you might encounter in the host country.

2. Keep an eye on

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Content writing for product or service marketing has become a huge part of engaging the consumers by attracting the attention of the right audience online. It means that a lot of the companies are into content writing and it gets challenging to stand out among a plethora of audio, video, images, documents, blogs and much more. To make matter worse or say intensively competitive, every marketer and business owner have found themselves in a competitive stance trying to create enough content, get the desired engagement and find new and exciting ways to innovate. Research shows that about 85% of B2B marketers create more content to increase their business.

The biggest cause for marketing is a high-quality content writing. HQ Content writing plays a major role in the success of marketing and also it works in lead generation for B2B companies. To do brand building and demand generation, marketers rely on content marketing.

Content is as important as the design and aesthetics of your organization’s website because it improves traffic to your website, drives search engine results and finally establishes your organization as an industry leader. Both quantity and the quality of the brand help in to determine the ability to leverage content for quick business results.

Well, here are the best tips to be followed in content writing to garner marketing success.

Write a headline which makes the people drawn towards it.

The headline determines whether the audience will read the rest of your work. If the headlines don’t …

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